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Post-9/11 Business Marketing Bombs

Boston residents panicked after nine blinking electronic devices were discovered near bridges. It was a stupid marketing campaign for a television show on Cartoon Network. The company should pay for law enforcement expenses associated with this fiasco…at a minimum. The executives who signed off on the campaign should be fired. 

This is similar to a promotional stunt for the movie Mission Impossible III last April. Newspaper racks in the Los Angeles area were fitted with red boxes and wires that resembled bombs.

Hollywood forgets 9/11. The public hasn’t. Don’t risk your business’ reputation playing cute with terrorism.

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About the Author

With an advanced international law degree from Georgetown University and more than 14 years of real world legal experience, Attorney Mike Young shows entrepreneurs how to protect and grow their businesses online. He's the author of Internet Marketing Legal Secrets Revealed. Not just a lawyer who focuses exclusively on Internet and marketing law, Mike’s been working with computers for more than 27 years (his first computer was an Atari 400 with 8 KiB RAM) and started representing Internet businesses back in 1996.

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