
Post-9/11 Business Marketing Bombs
Boston residents panicked after nine blinking electronic devices were discovered near bridges. It was a stupid marketing campaign for a television show on Cartoon Network. The company should pay for law enforcement expenses associated with this fiasco…at a minimum. The executives who signed off on the campaign should be fired.Â
This is similar to a promotional stunt for the movie Mission Impossible III last April. Newspaper racks in the Los Angeles area were fitted with red boxes and wires that resembled bombs.
Hollywood forgets 9/11. The public hasn’t. Don’t risk your business’ reputation playing cute with terrorism.
About the Author
With an advanced international law degree from Georgetown University and more than 15 years of real world legal experience, Attorney Mike Young is President of the Internet Ethics Council and creator of Website Legal Forms Generator software. He helps entrepreneurs protect and grow their businesses online.
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