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31 Top Copywriting Resources for You

To get good sales copy, you need a professional copywriter. Here’s a list of top copywriters and resources you can use. If you’re a do-it-yourself type, get the books listed near the bottom of this page and make the effort to learn how to write direct response copy. All things being equal, stick with the professionals.

This list is in no particular order.
Copywriters
1. Michel Fortin
2. John Carlton
3. Harlan Kilstein
4. Dan Kennedy
5. Karl Barndt
6. Allen Forrest Smith
7. Bob Bly
8. Jay White
9. David Garfinkel
10. Mike Morgan
11. Vin Montello
12. Mike Humphreys
13. John Ritskowitz
14. Erik Mulder
15. Miguel Alvarez
16. Ken Strong
17. Eric Engel
18. Kyle Tully
19. Anthony Coyne
20. Clayton Makepeace
21. [#21 was removed due to performance issues - see comments below for additional resources].
22. Chris Haddad
23. Matt Marshall

Resources

24. Gary Bencivenga – Bencivenga has retired but subscribe to his free Bencivenga Bullets.
25. Gary Halbert – Halbert passed away earlier this year (probably selling family coat of arms and history to both God and the Devil) but his family is keeping a treasure trove of his letters online. Learn from them.

26. Tested Advertising Methods by John Caples (4th edition or earlier).
27. Ogilvy On Advertising
28. Collier Letter Book by Robert Collier
29. Adweek Copywriting Handbook by Joseph Sugarman
30. How to Write a Good Advertisement by Victor Schwab
31. The Ultimate Sales Letter by Dan Kennedy

Some names and resources were undoubtedly omitted.

Please help others by adding to this list when you make a comment.

About the Author

With an advanced international law degree from Georgetown University and more than 15 years of real world legal experience, Attorney Mike Young is President of the Internet Ethics Council and creator of Website Legal Forms Generator software. He helps entrepreneurs protect and grow their businesses online.

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Comments

10 Responses to “31 Top Copywriting Resources for You”
  1. Hi Mike,

    “Please help others by adding to this list when you make a comment.”

    OK, I will add to your list:

    Michael Roach, for professional and persuasive B2B copywriting.
    http://www.Leadcopy.com

    Have a great day.

  2. Meredith says:

    I think you should include Ryan Healy here. His recent book on getting your first client is a terrific resource–he really knows his stuff!

  3. Thank you very much for the mention. =)

  4. ebiz digger says:

    welcome to ebizdigger post your sotry.

  5. There are over 100 different copywriting articles including video, swipes, audio etc at the link above.

    Kindest regards,
    Andrew Cavanagh

  6. Thanks for gathering the list. Now rank it in order of annual income ;) Now that would be a list!

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  1. [...] 31 Top Copywriting Resources – Today, 11:26 AM Put together a copywriting resource list that’s a good start but I’m sure is incomplete. Hard to tell these days who is writing copy for others or working on their own projects. If you’re copywriting for clients or have a resource I missed, please add it. Thanks. -Mike Free Legal Forms…Website Privacy Policy + Terms of Use DISCLAIMER: Information posted is general in nature, should not be construed to be formal legal advice or the formation of a lawyer/client relationship. Consult an attorney to address specific legal issues. [...]

  2. PlugIM.com says:

    31 Top Copywriting Resources for You…

    Copywriter and copywriting resources for you to use. Original list includes 31 resources. Feel free to add your own in the comments to help others….

  3. Anonymous says:

    31 Top Copywriting Resources for You…

    31 (and counting) copywriting and copywriter resources for you. Please add your own in the comments to help others….



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