Comments on: Forced Continuity, Negative Word-of-Mouth Marketing, and the FTC http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/ "Attorney Mike Young Focuses on Cyberlaw and Online Marketing" Sat, 13 Mar 2010 18:17:08 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: #1 Success Marketer for Dads http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/comment-page-1/#comment-11757 #1 Success Marketer for Dads Sun, 24 May 2009 02:20:18 +0000 http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/#comment-11757 Forced Continuity... even from its name it sounds underhanded, doesn't it? The original idea was that to get #1 product, you also had to get #2. For instance, to get the "large screen calculator" you had to purchase the magazine subscription first. But to hide it, to obuscate... that really isn't good. Let's all be clear, up front, suggest that people get what we want them to get, and even not let them have #1 if they don't get #2... but don't HIDE it! Charlie Seymour Jr http://twitter.com/UltimateWAHDads Forced Continuity… even from its name it sounds underhanded, doesn’t it?

The original idea was that to get #1 product, you also had to get #2. For instance, to get the “large screen calculator” you had to purchase the magazine subscription first. But to hide it, to obuscate… that really isn’t good. Let’s all be clear, up front, suggest that people get what we want them to get, and even not let them have #1 if they don’t get #2… but don’t HIDE it!

Charlie Seymour Jr
http://twitter.com/UltimateWAHDads

]]> By: Disappointed in Dan Kennedy: "Phenomenon" Forced Continuity - Page 5 - Copywriters Board http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/comment-page-1/#comment-7355 Disappointed in Dan Kennedy: "Phenomenon" Forced Continuity - Page 5 - Copywriters Board Thu, 10 Jan 2008 07:49:43 +0000 http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/#comment-7355 [...] Originally Posted by Nebulousx Nice first post Dan and Bill, or should I call you Shill? I'm not a fan of hiding forced continuity in the fine print. That being said, Big Jason is certainly not a shill for either Dan or Bill...any more than he is for Mark Joyner, Joel Comm, Mike Morgan, and others he does business with. Feel free to PM me if you wish to discuss further. I'll personally vouch for Jason's credentials on this issue since apparently his newbie status on this board has created some skepticism. -Mike www.MikeYoungLaw.com DISCLAIMER: Information posted is general in nature, should not be construed to be formal legal advice or the formation of a lawyer/client relationship. Consult an attorney to address specific legal issues. [...] [...] Originally Posted by Nebulousx Nice first post Dan and Bill, or should I call you Shill? I’m not a fan of hiding forced continuity in the fine print. That being said, Big Jason is certainly not a shill for either Dan or Bill…any more than he is for Mark Joyner, Joel Comm, Mike Morgan, and others he does business with. Feel free to PM me if you wish to discuss further. I’ll personally vouch for Jason’s credentials on this issue since apparently his newbie status on this board has created some skepticism. -Mike http://www.MikeYoungLaw.com DISCLAIMER: Information posted is general in nature, should not be construed to be formal legal advice or the formation of a lawyer/client relationship. Consult an attorney to address specific legal issues. [...]

]]> By: PlugIM.com http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/comment-page-1/#comment-7284 PlugIM.com Wed, 09 Jan 2008 13:18:59 +0000 http://mikeyounglaw.com/wp/2008/01/09/forced-continuity-negative-word-of-mouth-marketing-and-the-ftc/#comment-7284 <strong>Forced Continuity, Negative Word-of-Mouth Marketing, and the FTC...</strong> Legal liability and negative word-of-mouth publicity for forced continuity programs.... Forced Continuity, Negative Word-of-Mouth Marketing, and the FTC…

Legal liability and negative word-of-mouth publicity for forced continuity programs….

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