Michel Fortin Discusses How to Succeed in Business Online
In his recent blog post, Disillusioned Copywriter Demands The Truth, Michel Fortin reveals fundamental truths about how to succeed in business both as a copywriter and online as an Internet marketer.
Fortin’s post is worth reading at least twice because you will miss some of it the first time through. I recommend reading it once, taking a 15-minute break to analyze what you just read, and then come back for a second look.
Some key things to note from Fortin’s advice are:
- Trading time for dollars is not the optimal way to make money.
- Fortin applies his copywriting skills to boost the returns on his own products rather than simply working for flat fees to produce copy for others.
- Joint ventures (JVs) can be financially rewarding.
- A supportive spouse or significant other contributes to success (the converse is true too).
- Once there’s a proven system in place, use it rather reinvent the wheel.
After you’ve read Fortin’s post, I’d be interested in your thoughts on it.
Do you agree with what he wrote?
About the Author
With an advanced international law degree from Georgetown University and more than 14 years of real world legal experience, Attorney Mike Young shows entrepreneurs how to protect and grow their businesses online. He's the author of Internet Marketing
Legal Secrets Revealed. Not just a lawyer who focuses exclusively on Internet and marketing law, Mike’s been working with computers for more than 27 years (his first computer was an Atari 400 with 8 KiB RAM) and started representing Internet businesses back in 1996.












Jack | Apr 4, 2008 | Reply
Fortin is right. There is much work that goes into creating successful Internet profits. The disillusioned copywriter sounds like most victims who will not put in the time and effort to succeed.
Mike Young | Apr 21, 2008 | Reply
Jack,
Thanks for responding. Nice to see someone online who “gets it,” i.e. understands that copywriting, like most things, requires work to become a success at it.
Best wishes,
-Mike