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Should Affiliate Marketers Be Liable For What They Promote? »

Shady Internet marketers continue to push the envelope when promoting continuity programs. A typical example from last week involves a marketer who wraps himself in his religion* as a way to dupe prospective customers and affiliates into thinking that he’s an honest guy.
This particular marketer is smart but don’t confuse intelligence with ethics. He’s the [...]

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Nitro Quattro Sales System Seminar Break Update »

Just finished getting a quick lunch on the first day of the Nitro Quattro Sales System Seminar. This seminar is being hosted by Nitro Marketing’s Kevin Wilke and Matt Gill, the creators of the Nitro Blueprint System. Instead of a sales pitch, the seminar is loaded with how-to Internet marketing content.
So far, Kevin Wilke has [...]

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Unfair Word-of-Mouth Marketing Can Put You In Jail »

The European Union (EU) Unfair Commercial Practices Directive (UCPD) was adopted three years ago. On May 26, 2008, the United Kingdom’s Department for Business Enterprise and Regulatory Reform (BERR) is implementing this directive through Consumer Protection from Unfair Trading Regulations.
If you’re doing word-of-mouth marketing, you should be concerned with the directive and the regulations promulgated [...]

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