eBook Affiliate Links: Will You Get Sued?

With the new Federal Trade Commission (FTC) advertising guidelines going into effect on December 1st, you’ll want to update your legal disclosures and disclaimers in your eBooks that have affiliate links. This is true whether you authored the eBook and put in affiliate links or you rebranded someone else’s eBook with your own affiliate links.

There’s a quick and easy solution (takes 4 minutes or less per eBook) that I created for you if you can’t afford to pay your Internet lawyer for customized eBook legal documents.

To learn how, you’ll want to go to AffiliateDisclaimers.com right now.

E-books: Are they too expensive?

Over at CNET News, cheapskate Rick Broida rants Why does this e-book cost $14?!

Please don’t tell Rick about ClickBank.com. He’ll have a stroke when he sees ebooks that sell for $47 bucks and more. Of course, Broida can be forgiven for misunderstanding product pricing because he confesses…

I’m no businessman (English major, natch)

However, there’s a big lesson here for info product marketers. Try to make your digital product look too professional and vanilla (like the slick cover on a professionally published dead tree book), and your prospective customer has been pre-conditioned to compare your product’s pricing to what would be paid for a paperback novel on Amazon. You’ll be lucky to get 20 bucks for it.

If your product delivers hundreds or thousands of dollars in value to the customer, there’s absolutely no reason to price it for $2.99 like it was a bodice-ripping romance novel that can be downloaded on a Kindle. Let the market decide the value through split-testing but don’t be afraid to charge more for your product if the value delivered to the customer justifies it.