Marketing

What Do Anna Nicole Smith And Copywriting Have In Common?

Find out by reading my latest legal column at the Copywriters Blog.Hint: Copywriting and Anna Nicole Smith have nothing to do with Playboy Magazine's content in this instance. It is about the FTC …

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Living Trusts, Wills, And Business Owners

There are some financial planners, and even a few lawyers, who pitch living trusts (a.k.a. inter vivos trusts) as the solution to all estate planning issues. The alleged benefits are asset protection, …

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