Using Amazon’s ‘Kindle for PC’ freebie app, I read eBooks while walking on my treadmill desk at home in the mornings before starting work as an Internet attorney. Unfortunately, eBooks are killing many Internet businesses before they get off the ground.
Here’s why…
There’s a myth that you can become successful online by writing and marketing an eBook. Writers spend months filling their eBooks with valuable information, getting the layout and eCover just right, and even hiring eBook mentors/coaches to walk them through the process.
Even three years ago when you could sell an eBook on ClickBank easily for 47 to 97 bucks, you still had to sell many copies to do well with it. Because of the recession, some bad eBooks that have been sold, and tech like the Kindle, the price of eBooks has dropped like a rock.
In fact, many Amazon negative customer reviews are based upon publishers charging the same price for a Kindle edition as a paperback. Customers feel they’re being cheated paying the same for digital as dead tree (print) editions.
Use eBooks to build your credibility as an expert. Use eBooks as a front end product driving your customers into a profitable sales funnel of higher-priced goods and services on the back end.
But avoid building your online business based on an eBook as your primary source of revenue.
To your online success!
-Mike the Internet attorney
P.S. Part of protecting yourself when publishing an eBook or a PDF special report is to have the right legal disclaimers and disclosures in the documents so you can protect what you own and reduce your chances of getting in trouble with the government. To learn how to do this, go to affiliatedisclaimers.com.
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