A website owner sold a business opportunity where customers could make extra income doing “side gigs.”
However, the owner made false claims about how much money customers could make doing this moonlighting work. And the website didn’t disclose the costs the customers would have to incur buying equipment in order to make the extra money.
Then someone complained and the U.S. Federal Trade Commission (FTC) got involved.
In addition to legal fees dealing with the matter, the website owner had to pay $7 million in refunds and promise not to make false earnings claims in the future.
This is just one example of why having an experienced Internet marketing lawyer perform a sales copy legal compliance review makes sense. Because a compliance review on the front end can prevent you losing a fortune by breaking the law.
