As an Internet attorney, I spot online entrepreneurs making some common mistakes that can be quickly fixed. For example, when you send out individual or autoresponder emails for your Internet business, do you sign your messages as…
Your First Name (e.g. Jim)
Your First Name and Your Last Name (e.g. Jim Smith)?
If your business is a corporation, a limited liability company, or similar entity, you’re creating unnecessary legal risks for yourself. Your Internet attorney can explain what these risks are based on your particular circumstances.
When someone reads your email, they can reasonably assume that you’re doing it as an individual…and that can mean liability without a business shield to protect your personal assets.
You want to make clear that you’re sending the email for your business instead and your position within the company.
Here are two good examples…
Christina Aguirre, Managing Member
Aguirre Widgets LLC
Mark Franks, President
Frankly Widgets Inc.
Notice how both Mark and Christina not only (1) identify themselves by name but they also (2) list their company titles and (3) the full names of their businesses.
If you’ve set up a business entity to shield yourself from personal liability, maximize your use out of that protection.
To your online success!
-Mike the Internet attorney